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Optimize Facebook ad sets to accurately reach potential customers, reduce invalid clicks, attract target users at lower cost, and improve overall campaign effectiveness.
1. Refine audience targeting: Adjust based on product selling points and user interests; exclude low-quality audiences to improve relevance.
2. Optimize timing and placement: Use early exposure data to focus on peak hours for greater effective impressions.
3. Adjust ad creatives: Run small-scale A/B tests using clear, benefit-focused images with noticeable emojis and clear calls-to-action to boost clicks.
Address low engagement (likes, comments, follows) by reducing interaction barriers and encouraging user participation.
1. Enhance call-to-action: Use clear prompts in post copy such as “Like and save for exclusive perks” or “Comment for personalized advice”.
2. Incentivize basic interaction: Offer low-barrier rewards (e.g., industry insights, vouchers) for likes and comments to boost early engagement and improve rates.
Increase user enquiries and lead generation by simplifying processes and improving response efficiency.
1. Simplify lead forms: Reduce fields to essential details (name, contact, core needs) to make submission easier.
2. Set up auto-reply templates: Use automated responses for simple queries and after-hours messages to reduce drop-offs.
3. Standardise team response: Equip staff with guidelines to handle complex queries, helping capture quality leads from Facebook ads.
Boost conversions by building trust, creating urgency, and improving data tracking.
1. Strengthen trust and urgency: Share real customer feedback and case studies on the Facebook page. Offer short-term promotions (e.g., “20% off for first 20 customers”) via pinned posts and direct messages.
2. Improve conversion tracking: Build audience lists from converted clients to target similar high-potential groups. Update Leadbox CRM regularly to close the data loop and support sales follow-ups.

Expand reach to boost brand exposure. Refine creatives and targeting to improve clicks, attract high-intent users, and lower acquisition costs.
1. Broaden Reach: Add Instagram Stories and Reels to Facebook Feed. Scale lookalike audiences from high-engagement leads.
2. Update Creatives: Refresh low-CTR headlines to highlight key benefits. Use dynamic formats (GIFs, videos) and analyze competitors for unique messaging.
3. Refine Targeting: Replace weak interest tags with precise ones based on converting customer profiles to attract higher-quality traffic.
While basic engagement (likes/comments) has improved, interaction quality remains low—comments are generic, shares/follows are limited, and many engaged users are not core prospects.
1. Elevate content value: Share industry insights, polls, or discussion prompts to encourage meaningful responses.
2. Add interactive elements: Use mini-games with small rewards to incentivize follows, shares, and deeper engagement.
3. Segment high-value users: Label engaged users by frequency and comment quality in Meta Ads Manager, then retarget them with relevant ads to increase retention.
Address vague inquiries, high volumes of irrelevant queries, and unclear guidance by refining prompts, streamlining processes, and using data to improve lead quality.
1. Improve inquiry guidance: Use auto-reply templates with qualifying questions to clarify user needs and filter low-quality leads.
2. Streamline the process: Pin clear instructions in post comments to help users reach the inquiry stage more easily.
3. Optimize lead-capture language: Analyze past high-converting chats and refine communication scripts to encourage users to provide key details.
Standardize proposals and training while leveraging Meta’s interactive features to reduce hesitation. Allocate budget by ROAS to build a conversion loop and boost sales efficiency.
1. Standardize Sales & Support: Use consistent proposal templates and train teams to actively reply to comments and DMs on high-engagement posts to address concerns and prevent drop-offs.
2. Optimize Budget & Creatives: Analyze ROAS, cut spend on low performers, and focus on top-converting posts. Identify 2–3 key selling points and increase the budget for high-performing creatives.

Use retargeting and multi-placement strategies to broaden brand reach and identify potential customers. Leverage Meta AI's automated ads to optimize creatives, increase exposure, and drive cost-effective, high-intent clicks.
1. Re-engage via Retargeting: Target page viewers or ad clickers who didn’t inquire, offering exclusive deals to rekindle interest.
2. Update Creatives & Leverage Trends: Refresh low-performing posts with new formats highlighting key benefits. Integrate seasonal or trending elements into top content, paired with time-limited offers to capture peak traffic.
Improve Meta ad user engagement with interactive activities in ad comments and dedicated groups, maintaining high interaction rates and reducing churn rates.
Engagement Maintenance: Regularly host interactive events (e.g., check-ins, prize draws) and share valuable content to reduce churn and ensure sustained high engagement.
Improve the Meta ad inquiry stage by implementing retargeting strategies and establishing a system to review lost leads, optimizing key stages to increase genuine lead capture.
1. Retarget for Conversion: Use Meta’s targeting tools to reach non-converting users with tailored ads, driving them from interaction to inquiry.
2. Review Lost Leads: Analyze users who dropped off post-inquiry to refine customer reception manual, increasing lead retention.
Build trust and differentiate our offerings using Meta’s social influence. Establish a positive feedback loop between ad spend and closed deals, while developing a core client base.
1.Enhance Trust and Address Risk: Share success stories and outline after-sales commitments to reduce risk concerns and attract more customers.
2.Core Client Management: Create exclusive groups for signed clients, sharing updates and benefits to encourage renewals and referrals.
Optimize Facebook ad sets to accurately reach potential customers, reduce invalid clicks, attract target users at lower cost, and improve overall campaign effectiveness.
1. Refine audience targeting: Adjust based on product selling points and user interests; exclude low-quality audiences to improve relevance.
2. Optimize timing and placement: Use early exposure data to focus on peak hours for greater effective impressions.
3. Adjust ad creatives: Run small-scale A/B tests using clear, benefit-focused images with noticeable emojis and clear calls-to-action to boost clicks.
Address low engagement (likes, comments, follows) by reducing interaction barriers and encouraging user participation.
1. Enhance call-to-action: Use clear prompts in post copy such as “Like and save for exclusive perks” or “Comment for personalized advice”.
2. Incentivize basic interaction: Offer low-barrier rewards (e.g., industry insights, vouchers) for likes and comments to boost early engagement and improve rates.
Increase user enquiries and lead generation by simplifying processes and improving response efficiency.
1. Simplify lead forms: Reduce fields to essential details (name, contact, core needs) to make submission easier.
2. Set up auto-reply templates: Use automated responses for simple queries and after-hours messages to reduce drop-offs.
3. Standardise team response: Equip staff with guidelines to handle complex queries, helping capture quality leads from Facebook ads.
Boost conversions by building trust, creating urgency, and improving data tracking.
1. Strengthen trust and urgency: Share real customer feedback and case studies on the Facebook page. Offer short-term promotions (e.g., “20% off for first 20 customers”) via pinned posts and direct messages.
2. Improve conversion tracking: Build audience lists from converted clients to target similar high-potential groups. Update Leadbox CRM regularly to close the data loop and support sales follow-ups.
Expand reach to boost brand exposure. Refine creatives and targeting to improve clicks, attract high-intent users, and lower acquisition costs.
1. Broaden Reach: Add Instagram Stories and Reels to Facebook Feed. Scale lookalike audiences from high-engagement leads.
2. Update Creatives: Refresh low-CTR headlines to highlight key benefits. Use dynamic formats (GIFs, videos) and analyze competitors for unique messaging.
3. Refine Targeting: Replace weak interest tags with precise ones based on converting customer profiles to attract higher-quality traffic.
While basic engagement (likes/comments) has improved, interaction quality remains low—comments are generic, shares/follows are limited, and many engaged users are not core prospects.
1. Elevate content value: Share industry insights, polls, or discussion prompts to encourage meaningful responses.
2. Add interactive elements: Use mini-games with small rewards to incentivize follows, shares, and deeper engagement.
3. Segment high-value users: Label engaged users by frequency and comment quality in Meta Ads Manager, then retarget them with relevant ads to increase retention.
Address vague inquiries, high volumes of irrelevant queries, and unclear guidance by refining prompts, streamlining processes, and using data to improve lead quality.
1. Improve inquiry guidance: Use auto-reply templates with qualifying questions to clarify user needs and filter low-quality leads.
2. Streamline the process: Pin clear instructions in post comments to help users reach the inquiry stage more easily.
3. Optimize lead-capture language: Analyze past high-converting chats and refine communication scripts to encourage users to provide key details.
Standardize proposals and training while leveraging Meta’s interactive features to reduce hesitation. Allocate budget by ROAS to build a conversion loop and boost sales efficiency.
1. Standardize Sales & Support: Use consistent proposal templates and train teams to actively reply to comments and DMs on high-engagement posts to address concerns and prevent drop-offs.
2. Optimize Budget & Creatives: Analyze ROAS, cut spend on low performers, and focus on top-converting posts. Identify 2–3 key selling points and increase the budget for high-performing creatives.
Use retargeting and multi-placement strategies to broaden brand reach and identify potential customers. Leverage Meta AI's automated ads to optimize creatives, increase exposure, and drive cost-effective, high-intent clicks.
1. Re-engage via Retargeting: Target page viewers or ad clickers who didn’t inquire, offering exclusive deals to rekindle interest.
2. Update Creatives & Leverage Trends: Refresh low-performing posts with new formats highlighting key benefits. Integrate seasonal or trending elements into top content, paired with time-limited offers to capture peak traffic.
Improve Meta ad user engagement with interactive activities in ad comments and dedicated groups, maintaining high interaction rates and reducing churn rates.
Engagement Maintenance: Regularly host interactive events (e.g., check-ins, prize draws) and share valuable content to reduce churn and ensure sustained high engagement.
Improve the Meta ad inquiry stage by implementing retargeting strategies and establishing a system to review lost leads, optimizing key stages to increase genuine lead capture.
1. Retarget for Conversion: Use Meta’s targeting tools to reach non-converting users with tailored ads, driving them from interaction to inquiry.
2. Review Lost Leads: Analyze users who dropped off post-inquiry to refine customer reception manual, increasing lead retention.
Build trust and differentiate our offerings using Meta’s social influence. Establish a positive feedback loop between ad spend and closed deals, while developing a core client base.
1. Enhance Trust and Address Risk: Share success stories and outline after-sales commitments to reduce risk concerns and attract more customers.
2. Core Client Management: Create exclusive groups for signed clients, sharing updates and benefits to encourage renewals and referrals.






Each user is assigned a unique TTOCLID, and high-value events are tagged automatically. Data is connected across platforms, enabling precise attribution and helping secure high-value customers.
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Data is visualised across key dimensions to track Meta Ads milestones and ensure ROAS targets are met with clarity and control.
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AI chatbots work alongside human teams to centralise conversations across WhatsApp, Messenger, and Live Chat. Real-time engagement improves enquiry retention and keeps prospects moving forward.
Learn MoreManage the full sales cycle in one system. Lead capture is automated, workflows are streamlined, and omnichannel data is unified, driving higher conversion rates and ROAS-focused results.
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Create landing pages purpose-built for advertising. No coding or design required. Just visual drag-and-drop, fast load times, and secure deployment.
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We connect your tools through custom builds or ready APIs, so your marketing systems work as one.
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Matching the budget and based on core selling points. TTO AI engine quickly generates ad materials to support KPI strategy adjustment and creative optimization.
TTO CDP automatically generates KPI reports at specified intervals, identifies funnel issues at different levels, implements solutions, and continuously optimizes marketing ROAS in a cyclic manner.




















