Google Ads Conversions
DESTINATION
Event Stareams
Basic Information
Category
Server
Scope
gtag
Supported Methods
track
Tags
Advertising
How It Works
CDP Platform
sync conversions
Google Ads Conversions
Feed unified event data to Google Ads Conversions API. This destination enables seamless integration between your customer data platform and Google Ads, allowing you to track conversions accurately and optimize your advertising campaigns.
The integration supports real-time conversion tracking, ensuring that your Google Ads campaigns are optimized with the most up-to-date performance data.
Implementation Guidelines
- Tracks Google Ads click identifiers (gclid, gbraid, wbraid) from both web and app interactions
- Supports enhanced conversion tracking with user data matching for improved attribution accuracy
- Maximizes advertising ROI with complete and accurate conversion tracking
Compatibility
Compatible Sources
- Server
